Top 5 Film & Television Apps on iOS in Europe Q4 2021

In the fourth quarter of 2021, the film and television app market on iOS in Europe showcased notable trends across the top five apps: Disney+, Netflix, Amazon Prime Video, discovery+, and Viaplay: Movies & TV Shows. Data from Sensor Tower reveals intriguing patterns in weekly downloads, revenue, and active users.

Disney+ experienced fluctuating weekly revenue, peaking at around $3M in late September and again in mid-December. Weekly downloads saw a significant spike towards the end of December, reaching over 370K. The app's active user base also showed a substantial increase, climbing from 6M to over 8M by the end of the quarter.

Netflix maintained a relatively stable weekly revenue, hovering around $1.4M for most of the quarter. Downloads peaked in the last two weeks of December, with figures exceeding 570K. Active users saw a gradual rise, starting at 24.8M and ending the quarter at approximately 25.7M.

Amazon Prime Video exhibited consistent weekly revenue, averaging about $600K, with a peak of $700K at the end of November. Downloads fluctuated, peaking at over 310K in the final week of December. The app's active users increased steadily, growing from 4M to nearly 4.8M by the end of the quarter.

discovery+ showed a varied revenue pattern, peaking at approximately $644K in early November. Downloads saw a significant uptick in early December, reaching nearly 37K. Active users remained relatively stable, fluctuating around 120K to 130K throughout the quarter.

Viaplay: Movies & TV Shows recorded steady revenue, with a peak of around $370K at the end of November. Downloads and active users both saw an upward trend towards the end of the quarter, with downloads peaking at 32K and active users growing from 229K to nearly 270K.

For more detailed insights and data, visit Sensor Tower.